Four Elle Beauty Awards
The prestigious Elle Beauty Awards 2025 – a major recognition in the beauty industry – were held this year across thirteen categories and sixty-three subcategories. Our products proudly received four awards: two for Biobaza, and one each for Melem and Plidenta. We are proud of our entire team and grateful to you for your trust and support.

MELEM MELT-IN BUTTER / Award for Best Lip Care
Melem’s new Melt-In Butter for lip care triumphed in the MAKE-UP / LIP CARE category and was awarded this prestigious recognition by the jury. Since its market launch, this Melem balm has received high praise from consumers, who love its rich yet easily spreadable and pleasant texture that instantly softens, relieves tension, soothes, and smooths chapped lips. What’s more, the nourishing effect lasts throughout the day and it can also be used as an intensive overnight lip treatment. We are happy and grateful that, alongside Melem’s many loyal users, the Elle Beauty Awards 2025 jury has recognized the effectiveness of this unique balm.
Melt-in Lip Butter, 10 ml
BIOBAZA BEES&GOATS GEL // Best Shower Gel
Everyone who tries the new Bees&… shower gels is pleasantly surprised by their effect on the skin – even after the very first use. With rich, creamy textures and up to 96% natural ingredients, including honey extract and oat, goat, and donkey milk, they are an excellent choice for people with sensitive, tight, or irritated skin. Gentle in scent and powerful in care, the Bees&Goat’s gel was named Best Shower Gel in the BODY category by the Elle Beauty Awards jury.
Its creamy, pleasant texture lightly foams, nourishes, and soothes the skin, providing instant relief and comfort after just one shower. We’re delighted that the jury recognized the quality of Biobaza’s new natural cosmetics line. Choose your favorite – with organic oat milk, donkey milk, or this one with goat milk – and feel free to use it on children aged 3+. The dermatologically tested formula is a true refreshment for your skin.
BIOBAZA CLEAR&SHINY // Best Natural Hair Shampoo
Shine, more shine, and just a little more shine! We all struggle to keep our hair shiny and clean for more than a day or two. Biobaza listened to its customers' concerns and developed a natural shampoo that balances sebum levels, cleans the scalp, and removes environmental pollutants, cosmetic residue, and internal metabolic buildup. The Biobaza Clear&Shiny detox shampoo was named Best Natural Hair Shampoo in the GREEN / HAIR category by readers who recognized its effectiveness.
It deeply refreshes both scalp and hair using a simple natural ingredient – apple cider vinegar – while lemon and basil essential oils, combined with apple extract, give hair its radiant shine. Completely safe for colored hair, this Biobaza shampoo quickly became a bestseller thanks to its unique formulation, gentle touch, and proven results.

PLIDENTA SUPERFRESH MOUTHWASH // Best Mouthwash
Plidenta has long been synonymous with toothpaste, and its Superfresh formulation has helped shape generations of healthy, radiant smiles. It’s no surprise then that Plidenta Superfresh Detox&White Mouthwash won the DENTAL / MOUTHWASH category – chosen by the readers themselves.
With a pleasant, refreshing aroma and highly effective performance, this mouthwash is the perfect companion for maintaining oral health and a bright white smile. Its dual action works to neutralize the bacteria that cause bad breath and dental plaque – the root of cavities. The advanced formula offers antibacterial protection, removes stains, and gently whitens enamel without abrasion.
A smile is the most beautiful accessory – let Plidenta take care of yours.